Posted by tac_admin, July 15, 2015

Stakeholder Negotiations (It’s Not Impossible)


Stakeholder negotiations—it’s not impossible. In fact, it’s far from impossible. As a business analyst, you’ll find yourself faced with an old familiar challenge quite often. That challenge is to convince stakeholders that your course of action is the right choice for their business.

Of course, you may meet some serious resistance, especially if a stakeholder is not convinced of your expertise. This is why it’s important to go into stakeholder negotiations 100% prepared.

In my years winning arguments with stakeholders, I’ve discovered the recipe for stakeholder success. Take note of the following criteria, so that you can set the course to implement the ideal solution you’ve designed.

Project the results 

In order to win in stakeholder negotiations, the big picture must be outlined. Explain not only your plan, but also the results your plan will create. Discuss how your action steps will help facilitate impactful change in multiple ways. From employee productivity and end-user experience to higher profit margins and customer satisfaction, there are a wealth of benefits you must outline in full.

This is even more important than outlining action steps; however, diving into the nitty-gritty details of your plan of action is important to back up the big picture idea.

Give the solution details

When your stakeholders know the outcome, they’ll start nodding their head, but unfortunately this doesn’t mean you’ve won the negotiation. In order to get the green light to tackle your project in the way you want, you must explain how it will happen.

This is when you need to explain the process, and how each step builds the overall vision.

Alleviate concerns

Few people will argue for the fun of it—your stakeholders included. As you participate in stakeholder negotiations, it’s highly important to consider concerns. Most likely, your stakeholders concerns are valid, and it’s up to you to calm those apprehensions with logical steps. If you’ve developed a comprehensive plan, this won’t be an issue.

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