Posted by tac_admin, July 3, 2013

How Do You Stand Out from the Crowd?

Stand out from the crowdAs a BA, you bring unique skills to the table that aren’t easy to find. If you make a list of your qualities, experiences, and knowledge, you’ll see that you have an impressive resume indeed.

Do you make your distinctive skill set known to your clients and teams? Do you tell and show them exactly what you can do? If not, why not?

No one else will toot your horn, so you need to do it. You offer the companies you work with an incredible package in your knowledge, which will translate to a significant advantage in their marketplaces. Nobody does what you do, the way you do it.

Don’t believe that? Prove it to yourself.

Make a list of your past accomplishments.

Use your resume as a starting point, but delve more deeply. The resume is a broad look at your skills, and you want to make a list of your deep abilities here. If you’re having difficulty, keep asking yourself “Why does this matter?” and “How does this help clients?” until you drill down to the juicy stuff.

For example, if you were a contract administrator for a medical device manufacturer, think about what that means. You had to negotiate, write, and administer sales and service contracts for the devices and any related disposable supplies, most likely.

That is the high-level information on your resume, but what does it mean?

It means you had to analyze usage and utilization across the customer base. You have an in-depth understanding of what each facility needed to function and why. You know how to estimate and project usage and predict which disposables will be needed.

You may even have experience with service call data for the devices, which will factor into your projections because you know a certain percentage of devices will be down for service or maintenance at any given time.

That’s business analysis! Don’t you think that prospective clients will be much more interested in your experience with usage and utilization analysis than in merely creating contracts?

Link previous skills to present challenges.

Using the same example of medical device contract administration, think about how those skills translate into other industries. Do you think companies in the transportation industry might be interested in your service call knowledge? What about food companies? They would jump at someone who knew how to analyze usage among multiple locations, which you have with the disposable supplies.

Do you see how thinking slightly outside the box can open up project possibilities?


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